Meet The Staff

Joel Walters, a professional with more than 20 years of experience in media production, has been with Superior full-time since 1995. Joel has a Bachelor of Arts degree from the University of Texas @ Arlington where he studied Radio-Television Production and Journalism. Since the fall of 2006, Joel has produced The American Rancher Television Series viewed each week by a national audience. Joel is a writer, producer, director, editor and camera operator and regularly works with clientele on stories and developing television programs. Joel also produced and directed the documentary film “Wall Street of the West, The Story of the Fort Worth Stockyards” in 2001. Joel began his career in the 1980’s with The Nostalgia Channel, a vintage movies and television series cable channel out of Dallas. He also has an interest in feature film production and writing as well. A native of the Dallas-Fort Worth area, Joel and Carolyn Walters have a teenage son, Russell.